Privacy Policy

1. Consent & Scope

By accessing or using our Site, purchasing our apparel products, or interacting with our services, you acknowledge and consent to the collection and usage of your personal data as described herein. This Policy is prepared in compliance with the Indian Information Technology Act, 2000, IT Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDP Act).

2. Personal Information We Collect

We collect information that explicitly identifies or relates to you ("Personal Data") to provide seamless e-commerce transactions:

• Identity & Contact

  First name, last name, email address, phone number.

• Delivery & Billing

  Shipping address, street, city, state, province, and ZIP/Postal code.

• Order History

  Purchased apparel, sizes, transaction dates, and fulfillment statuses.

• Automated Technical Data

  IP address, device identifiers, and site usage metrics logged via analytics.

3. How We Use Your Personal Data

Your information is processed strictly for legitimate business and transactional goals, including:

• Processing, packaging, and shipping your apparel orders.
• Processing payments securely through integrated payment portals.
• Sending automated order updates, tracking IDs, and handling customer support tickets.
• Sending promotional emails and offer newsletters (only when explicitly opted in).
• Improving user experience and store navigation using traffic insights.

4. Payment Processing (Razorpay)

All payments on iotafox.com are securely handled through our third-party payment partner, Razorpay.

5. Analytics & Tracking Technologies

We utilize standard web technologies to understand store interaction:

• Google Analytics: Collects anonymous session behavior to optimize store performance. You can opt out via Google’s web add-ons.
• Cookies: Functional cookies are used to maintain shopping cart states and session persistence.
• No Ads / Remarketing: We do not run third-party advertising networks or remarketing pixels on our storefront.

6. Disclosure & Third-Party Sharing

We do not sell, rent, or trade your personal data. Sharing only occurs with essential fulfillment partners:

7. Your Rights (DPDP Act 2023)

As a Data Principal in India, you hold protected rights regarding your personal records:

• Right to Access: Request a summary of personal information held by us.
• Right to Correction & Erasure: Request corrections to inaccurate information or deletion of old records.
• Right to Withdraw Consent: Unsubscribe from marketing communications at any point.

8. Children's Privacy

Our website is not targeted toward individuals under 13 years of age. We do not knowingly collect personal data from minors.